360 feedback experiment

Inspired by this Quora post, a friend and I decided to reach out to people whose opinion we valued for feedback on our strengths and weaknesses. Here’s what we asked:

  1. What role does Alice play in your life? (How do you know her)

  2. What is Alice good at? Describe her at her best.

  3. What are some ways you'd love to see her build on these strengths?

  4. What is Alice not so good at? Describe her on an off day.

  5. What are some ways Alice can improve on her weaknesses?

What I learned

Three themes that came up most frequently in my off day feedback were: being more assertive, dealing directly with conflict, and handling unmet expectations. Alice and I actually shared a lot of the same areas for improvement and I was kind of disheartened to see how much of it broke down along gender stereotypes.

Most of these were things I knew in the back of my mind but hearing them crystallized by others makes me feel empowered to “get an ounce cockier,” as someone put it. It was interesting that more than one person pointed out I could benefit from behaving in what feels like an extreme way but that won’t actually be extreme at all.

Things that surprised me

Going through Alice’s feedback, I was surprised at how consistent the comments were after just a few (~3) responses. I imagine most of us think that only our family and closest friends see certain sides of our personality. The reality is that though the degree to which we express them might vary, our quirks and inclinations are relatively stable across contexts.

The majority of the feedback focused on the “how” rather than the “what”. Less of a surprise, but I was still struck by how strongly the comments skewed towards approach as opposed to accomplishments. How do you make people feel when you’re around them? What’s your process for tackling problems and disagreements? It got me thinking that there has to be a better way to incorporate this qualitative measure into the job application process.

Tips

Make sure your list of people includes a range of perspectives. Some dimensions to consider: relationship (friend, family, coworker, mentor, etc.), how long you’ve known the person, gender, and age (older points of view can be especially insightful).

Per the consistency point earlier, you really only need a handful of insightful responses to start seeing patterns. Alice and I had between 15 and 20 people on our list and a ~55% response rate. Some ways to improve this percentage:

  • Give people a heads up this is coming...so your dad doesn’t ask your friend if the experiment is real after the second reminder email (oops).

  • Insightful comments take some reflection. Allow two weeks for people to send in their thoughts.

  • We probably could have cut questions three and five as a lot of people ended up answering them in their responses to two and four. Additionally, while many of the suggestions raised were actionable, you’re going to be the best judge of what next steps make sense in your situation.

Use this as an opportunity to test your self-awareness. Write down what you think are your biggest strengths and weaknesses and see how it compares to others’ perceptions. If you’re interested in giving this a try, here’s the email we sent and a spreadsheet to track responses. I would love to hear what you learn!